Blog and website: are they the same

People seems to be confused about blogs and websites (I was one of them before). Today I will discuss about it. Technically blogs and websites are the same, but there are distinct and relevant differences and advantages to both.

What is the difference between a blog and a website

A blog is like a magazine

A blog is a website designed to engage an audience with fresh content just like in a magazine. If you are a blogger you are also considered as a publisher. Your latest post is the first page of a magazine and your home page is the cover.

Search engines love blogs because it provides fresh and has relevant content. Search engines like Google gives importance to those blogs with high quality articles, by putting them on the first page when someone searches their keywords.

If you go to CNN.com you will see a lot of topics to read, from sports, politics to entertainment. What if you only like sports? then that's the time people search for blogs. People has different interests and a niche blog provides that service.

Because a blog is specific and always fresh, they are a target for a lot of advertisers. And that is why you can make a living through blogging.

A Website is like a digital store

Some consumers are more concerned about the product and ready to buy. They don't have time for those product reviews etc.

If you have a service or a product on high demand, then a website is perfect for your business. A website is like a online store, where service and products are already placed and ready for the customer to purchase.

If you're website is struggling to attract new readers and customers then you should combine a traditional website and a blog.

Remember the Internet is usually used to search, and blogs are the ones appearing highly on search engines rather than websites because they are specific and always has new content. Creating a blog for your website will help you increase visibility on search engines.

A blog and a website

Blog

• Content is regularly updated.
• Not formal.
• Interactive.
• Informative and educational.
• Interactivity about industry/customer issues.
• Some people have a blog.

Website

• Content is static.
• Formal/professional.
• Interactivity does not exist. There is only one-way communication.
• Transactional.
• Communication about products and/or services.